A New Way to Work With Color

Coloro has quickly grown to become the go-to color expert for leading brands. The most accurate, inspiring and elevated approach to color in the world. Offering every brand unlimited color opportunities and total freedom to unlock their true color potential. King & Partners was engaged to define Coloro’s brand narrative, crafting a brand voice and messaging that tells the story and the method of the brand. Then, we delivered a refreshed brand identity to align with Coloro’s fresh approach.