Tacos With Attitude
Pink Taco makes uncomplicated tacos with a rock-and-roll sensibility.
With roots in Los Angeles and locations in Boston, Chicago and Miami, Pink Taco came to King & Partners to refresh its brand identity in order to expand into national and international markets.
Building off Pink Taco’s initial brand foundation, King & Partners evolved the revered taqueria with an updated visual identity, new brand tenets, a clear tone of voice and unapologetic art direction.
Pink Taco makes uncomplicated tacos with a rock-and-roll sensibility.
With roots in Los Angeles and locations in Boston, Chicago and Miami, Pink Taco came to King & Partners to refresh its brand identity in order to expand into national and international markets.
Building off Pink Taco’s initial brand foundation, King & Partners evolved the revered taqueria with an updated visual identity, new brand tenets, a clear tone of voice and unapologetic art direction.
- Brand Positioning & Strategy
- Brand Voice & Messaging
- Brand Identity
- Collateral Design
- Campaign Strategy & Concept
- Campaign Messaging & Copywriting
- Production Oversight
- Ad Design
