A Fresh Take on the American Chophouse

Evoking South Florida’s golden age, The Flamingo Grill invites guests to drink and dine in a timeless social setting. Here, charismatic service captains deliver an unparalleled culinary experience that is at once intimate and energetic. The brand comes to life through the personification of Gregarious Greg, a longtime regular and highly social flamingo.

King & Partners collaborated with Tug Rice for the custom illustration. The Flamingo Grill is a collaboration with Major Food Group, and located at The Boca Raton.

  • Brand Identity
  • Collateral Design